Mercedes-Benz to Launch Private Car Sharing Platform in Munich


Mercedes-Benz announced that its new peer-to-peer car sharing service Croove will be launched in Munich at the beginning of December.


Unlike such services as car2go, the app-based service Croove will allow private vehicle owners to share their cars too. The platform will be open to any brand of vehicle, provided that it’s in a good condition and isn’t older than 15 years. Owner of the car will have to create a profile and fill out the details of the vehicle, including any optional equipment. Car owner will also be able to set asking price. Those who want to rent a car will have to register and, after registration, will be able to contact potential vehicle owners via the app.


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According to Mercedes-Benz, Croove app for Android will be available soon after the launch of Croove app in Apple iTunes store in December.


The company also mentions on its website that platform will provide 2 options for car hirers – they will have to either collect the vehicle in person or pay extra for a pickup or delivery service. What’s more, hirers will also be able to receive the exact model of car requested, being sure that vehicle is well-maintained, safe and suits their mobility requirements.


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Mercedes-Benz claims that straightforward access and tremendous ease of use are top priorities of its new service. The company also considers an idea of introducing a keyless solution in future which would allow the hirers to collect vehicle using a PIN code.


Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars, added, "On average, a car is parked up for 23 hours a day. Why not make it earn a little money during this time? Car-sharing will be a key element of the mobility concept in tomorrow's cities."


Visit Croove platform for more details and updates.


by Natalie Myhalnytska


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TAGS:Mercedes-Benz, Croove car sharing, Mobility, car sharing service, car rental

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